Network study coldstores for a global French fry producer

19 September 2024

19 September 2024

A global player in the production of processed potato products, operating in a growing market with a limited number of competitors, faced the challenge of optimizing its cold storage network.
Dependence on potato availability and strong seasonal patterns made this a crucial part of their operations.
With a financially sound base and a professional organization, the goal was to increase efficiency while meeting strict sustainability standards. Challenges and Approach To review the future coldstore network, we conducted a comprehensive study of the external coldstore market.
We simulated different network solutions for the period from 2024 to 2033, and compared various scenarios to determine which approach would be most suitable for the organization.
An important step was the sensitivity analysis, where we looked not only at financial parameters, but also at the impact on sustainability (ESG).
Based on the results, we presented a final solution, supported by a business case that took into account both financial and environmental objectives. Results The benchmark we performed gave the company a clear understanding of how their own cold store operations were performing compared to external facilities.
Ultimately, this led to a strategic decision to reduce the network of coldstores from 20 to 9 locations.
This consolidation will involve an investment of 250 to 300 million euros and meets the highest sustainability requirements, while significantly simplifying the control of the network.
The control model for this new structure has now been approved, and the program for its realization has begun.
With this plan, the organization is taking a big step towards a more efficient and sustainable coldstore network, ready for the future.  

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