{"id":248123,"date":"2022-10-03T13:28:18","date_gmt":"2022-10-03T13:28:18","guid":{"rendered":"https:\/\/www.gwynt.eu\/8e-edition-de-gamechangerz-in-food-anticipating-disruption-en-anglais\/"},"modified":"2022-10-03T13:28:18","modified_gmt":"2022-10-03T13:28:18","slug":"8e-edition-de-gamechangerz-in-food-anticipating-disruption-en-anglais","status":"publish","type":"post","link":"https:\/\/www.gwynt.eu\/fr\/8e-edition-de-gamechangerz-in-food-anticipating-disruption-en-anglais\/","title":{"rendered":"8e \u00e9dition de Gamechangerz in Food Anticipating Disruption (en anglais)"},"content":{"rendered":"<p>Le jeudi 29 septembre, la 8e \u00e9dition de Gamechangerz in Food a \u00e9t\u00e9 enti\u00e8rement consacr\u00e9e \u00e0 la dynamique extr\u00eame \u00e0 laquelle de nombreuses entreprises alimentaires sont actuellement confront\u00e9es. La p\u00e9nurie de mati\u00e8res premi\u00e8res, de main-d&rsquo;\u0153uvre et l&rsquo;augmentation des co\u00fbts de l&rsquo;\u00e9nergie p\u00e8sent sur les op\u00e9rations et les <a href=\"https:\/\/www.gwynt.eu\/industrie\/supply-chain-distributie\/\">cha\u00eenes d&rsquo;approvisionnement<\/a>. Pratiquement tous les dirigeants voient \u00e9galement cette situation se traduire par une baisse des volumes et des rendements. Bien que la longue p\u00e9riode de COVID ait permis aux entreprises d&rsquo;anticiper plus facilement les influences ext\u00e9rieures, les perspectives pour les ann\u00e9es \u00e0 venir sont plus difficiles que jamais :   <\/p>\n<ul>\n<li>La perte de pouvoir d&rsquo;achat \u00e9rode les ventes et la demande<\/li>\n<li>La concurrence entre les d\u00e9taillants et les marques (propres) va s&rsquo;intensifier<\/li>\n<li>Le march\u00e9 du travail n&rsquo;est manifestement pas plus facile<\/li>\n<li>La durabilit\u00e9 devient un \u00e9tat solide comme le roc et la complexit\u00e9<\/li>\n<li>Incertitude accrue quant \u00e0 la disponibilit\u00e9 des ressources<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/milan-peeters-2862454\/\">Milan Peters<\/a>, de <a href=\"https:\/\/www.gfk.com\/home\">GfK<\/a>, premier orateur invit\u00e9 \u00e0 la <sup>8e<\/sup> \u00e9dition de Gamechangerz in Food, a confirm\u00e9 les premiers effets visibles de la modification du comportement d&rsquo;achat des consommateurs. Il en d\u00e9coule le conseil clair de continuer \u00e0 investir dans les marques et la fid\u00e9lisation, tout en calibrant toujours son approche sur la \"derni\u00e8re normalit\u00e9\". <\/p>\n<p>Au cours de l&rsquo;\u00e9v\u00e9nement, <a href=\"https:\/\/www.linkedin.com\/in\/elsvanolphen\/\">Els van Olphen<\/a>, de <a href=\"https:\/\/www.henri.nl\/\">Henri<\/a>, est revenue sur l&rsquo;impact du coronavirus sur son entreprise, mais a \u00e9galement exprim\u00e9 sa grande confiance en l&rsquo;avenir : anticipez, continuez \u00e0 regarder vers l&rsquo;avant, mais ch\u00e9rissez aussi votre propre force.<\/p>\n<p>La troisi\u00e8me intervention de <a href=\"https:\/\/www.linkedin.com\/in\/koen-schoors-9ab5aa\/\">Koen Schoors<\/a>, de l&rsquo;<a href=\"https:\/\/www.ugent.be\/\">Universit\u00e9 de Gand<\/a>, a pr\u00e9sent\u00e9 une int\u00e9ressante perspective \u00e0 long terme. Les diff\u00e9rentes \u00e9volutions invitent les entreprises \u00e0 r\u00e9partir les risques, \u00e0 devenir encore plus agiles, mais aussi \u00e0 num\u00e9riser et \u00e0 automatiser. <\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/bas-van-eekelen-833982b\/\">Bas van Eekelen<\/a>, associ\u00e9 chez Gwynt, a cl\u00f4tur\u00e9 la session pl\u00e9ni\u00e8re en concluant : \"Assurez-vous d&rsquo;abord que la tente est calme, puis commencez \u00e0 construire pour assurer l&rsquo;avenir\". En temps de crise, il est important de garder le contr\u00f4le et de cr\u00e9er le calme : <\/p>\n<p>1. Priorit\u00e9 aux employ\u00e9s : se concentrer sur le recrutement et la fid\u00e9lisation. Ce dernier objectif est souvent atteint en instaurant la confiance et en fixant des objectifs clairs. Cette clart\u00e9 fournit des cadres, mais aussi l&rsquo;esprit de d\u00e9cision n\u00e9cessaire pour r\u00e9soudre rapidement les probl\u00e8mes.<br \/>\n2. Complexit\u00e9 hors de votre port\u00e9e : faites ce que vous faites le mieux en faisant des choix pr\u00e9cis. Dans ce cas, Gwynt utilise souvent une analyse en 9 cases qui, de mani\u00e8re pragmatique, donne un aper\u00e7u direct de l&rsquo;endroit o\u00f9 se situe la douleur. Cela permet de r\u00e9duire imm\u00e9diatement la complexit\u00e9 des op\u00e9rations.<br \/>\n3. Travaillez sur le S&amp;OP et la planification de sc\u00e9narios : en rendant les op\u00e9rations et la cha\u00eene d&rsquo;approvisionnement transparentes sur la base d&rsquo;une vision en temps r\u00e9el, vous risquez beaucoup moins d&rsquo;\u00eatre surpris et vous pouvez r\u00e9ellement anticiper.    <\/p>\n<p>Gwynt aide de nombreuses entreprises confront\u00e9es \u00e0 de tels dilemmes \u00e0 jeter les bases de nouvelles initiatives qui contribuent \u00e0 la protection de l&rsquo;avenir. Renforcer votre proposition par le biais d&rsquo;innovations et de partenariats, mais aussi investir dans la m\u00e9canisation, l&rsquo;automatisation et la durabilit\u00e9 sur la base d&rsquo;une vision. N&rsquo;oubliez pas que le pi\u00e8ge est de vouloir tout entreprendre rapidement. \u00c0 ce stade, la strat\u00e9gie, les choix judicieux et la culture de l&rsquo;excellence restent donc particuli\u00e8rement importants.   <\/p>\n<p>Vous souhaitez en savoir plus sur ce sujet ou vous joindre \u00e0 Gamechangerz dans Food la prochaine fois ? N&rsquo;h\u00e9sitez pas \u00e0 nous contacter. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le jeudi 29 septembre, la 8e \u00e9dition de Gamechangerz in Food a \u00e9t\u00e9 enti\u00e8rement consacr\u00e9e \u00e0 la dynamique extr\u00eame \u00e0 laquelle de nombreuses entreprises alimentaires sont actuellement confront\u00e9es. La p\u00e9nurie de mati\u00e8res premi\u00e8res, de main-d&rsquo;\u0153uvre et l&rsquo;augmentation des co\u00fbts de l&rsquo;\u00e9nergie p\u00e8sent sur les op\u00e9rations et les cha\u00eenes d&rsquo;approvisionnement. Pratiquement tous les dirigeants voient \u00e9galement [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":248125,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","inline_featured_image":false,"footnotes":""},"categories":[179,180,178],"tags":[],"class_list":["post-248123","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alimentation-et-agriculture","category-changeurs-de-jeu","category-evenements"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>8e \u00e9dition de Gamechangerz in Food Anticipating Disruption (en anglais) - Gwynt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gwynt.eu\/fr\/8e-edition-de-gamechangerz-in-food-anticipating-disruption-en-anglais\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8e \u00e9dition de Gamechangerz in Food Anticipating Disruption (en anglais) - Gwynt\" \/>\n<meta property=\"og:description\" content=\"Le jeudi 29 septembre, la 8e \u00e9dition de Gamechangerz in Food a \u00e9t\u00e9 enti\u00e8rement consacr\u00e9e \u00e0 la dynamique extr\u00eame \u00e0 laquelle de nombreuses entreprises alimentaires sont actuellement confront\u00e9es. La p\u00e9nurie de mati\u00e8res premi\u00e8res, de main-d&rsquo;\u0153uvre et l&rsquo;augmentation des co\u00fbts de l&rsquo;\u00e9nergie p\u00e8sent sur les op\u00e9rations et les cha\u00eenes d&rsquo;approvisionnement. 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