Christina van Spaendonck is a Business Associate at Gwynt. From her experience in driving and improving commercial and operational issues, she looks at organizations with an entrepreneurial eye, with a special focus on retail environments where margins, volumes and speed come together.

Christina uses data and analytics to enable better choices: from calculating scenarios and understanding customer and revenue dynamics to improving performance in operations. Not from models for the sake of models, but to guide decision-making that works in day-to-day operations.

She feels at home in retail-driven organizations where growth requires sharper steering, better information and clear choices. With a combination of analytical thinking, commercial insight and focus on implementation, Christina helps organizations get a grip on performance and transform in a focused way.