20 April 2021

Schouten Europe is a Dutch family owned pioneer and innovator of plant-based products in more than 50 countries worldwide.

The challenge was to prepare the organization for the next generation of owners in a fast growing market and to adapt the strategy for further expansion.

First, the company’s mission and (family) values were sharpened, and then the strategy was recalibrated and clear objectives were formulated. Based on this new and adjusted strategy, an optimised organisational chart with expansion at ‘strategic spots’ was implemented. The required investments were justified by a calculated business case.

A decisive organisation capable of adjusting in a fast growing and quickly changing market and a clear commercial focus for the coming three years. In addition, improved cooperation and better division of tasks between the various disciplines within the company will lead to a significant increase in the number of innovations in coming years.

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